He is a hat designer, a milliner. This season he made hats for Alexander Wang, Tommy Hillfinger, Jason Wu, Nathan Jenden or Jill Stuart. His business exploded in 2004 when Marc by Marc Jacobs called him for his runways. Since then was able to run his own business. He was not obliged anymore to work for companies. Albertus Swanepoel likes simplicity and quality. He works in a tiny studio in the garment district. Hats hang everywhere but there are also shelves filled with books. Albertus Swanepoel likes to know about their history and that’s maybe what makes his hats so particular. They don’t come out of nowhere, they belong to a narrative.